Deprecated: Assigning the return value of new by reference is deprecated in /var/www/vhosts/blog.learn10.com/httpdocs/wp-settings.php on line 512

Deprecated: Assigning the return value of new by reference is deprecated in /var/www/vhosts/blog.learn10.com/httpdocs/wp-settings.php on line 527

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Strict Standards: Declaration of Walker_Page::start_lvl() should be compatible with Walker::start_lvl(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1199

Strict Standards: Declaration of Walker_Page::end_lvl() should be compatible with Walker::end_lvl(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1199

Strict Standards: Declaration of Walker_Page::start_el() should be compatible with Walker::start_el(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1199

Strict Standards: Declaration of Walker_Page::end_el() should be compatible with Walker::end_el(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1199

Strict Standards: Declaration of Walker_PageDropdown::start_el() should be compatible with Walker::start_el(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1244

Strict Standards: Declaration of Walker_Category::start_lvl() should be compatible with Walker::start_lvl(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1391

Strict Standards: Declaration of Walker_Category::end_lvl() should be compatible with Walker::end_lvl(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1391

Strict Standards: Declaration of Walker_Category::start_el() should be compatible with Walker::start_el(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1391

Strict Standards: Declaration of Walker_Category::end_el() should be compatible with Walker::end_el(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1391

Strict Standards: Declaration of Walker_CategoryDropdown::start_el() should be compatible with Walker::start_el(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/classes.php on line 1442

Strict Standards: Redefining already defined constructor for class wpdb in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/wp-db.php on line 306

Deprecated: Assigning the return value of new by reference is deprecated in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/cache.php on line 103

Strict Standards: Redefining already defined constructor for class WP_Object_Cache in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/cache.php on line 431

Deprecated: Assigning the return value of new by reference is deprecated in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/query.php on line 61

Deprecated: Assigning the return value of new by reference is deprecated in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/theme.php on line 1109

Strict Standards: Declaration of Walker_Comment::start_lvl() should be compatible with Walker::start_lvl(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/comment-template.php on line 1266

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Strict Standards: Declaration of Walker_Comment::start_el() should be compatible with Walker::start_el(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/comment-template.php on line 1266

Strict Standards: Declaration of Walker_Comment::end_el() should be compatible with Walker::end_el(&$output) in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/comment-template.php on line 1266

Strict Standards: Redefining already defined constructor for class WP_Dependencies in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/class.wp-dependencies.php on line 31

Strict Standards: Redefining already defined constructor for class WP_Http in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/http.php on line 61

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Learn10 - Power up your learning...
"This is a great tool, thanks." Nell, EU.
"its a great idea!!!! its perfect for me because of english - tagalog - one of the very rare sources!" Dirk, Germany.
"I am enjoying your site very much - keep up the good work!" Elen, USA.
"tankyo" (sic) Faras, Saudi.
"cool.it is cool. love your stuff, feel like i’m doing something useful at work now your site’s on my desktop!" Rob, Amsterdam.
"I am American from the US and speak Chinese, Spanish, Italian, and can read Hebrew. Your program is the greatest idea since Rosetta Stone! I am interested in learning other languages…Your site and the idea of 10 words a day is brilliant!" Jay, USA
"This is a GREAT idea! Love it… Keep up the good work!" Rob, USA
"excellent idea, fun, practical and very effective" Rob, UK
"I need this" Claudio, Brazil.

The Blog


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

We’re in the book


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55
February 22nd, 2008

Warning: strtotime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 107

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 132

With a sudden rush of new members registering for learnit lists we realised we have been included on the official Apple Iphone webapp directory. This is amazing news. I’m absolutely made up. Now I need to put a press release together to give an exclusive to Mashable, the social networking news site.

Searching on Google “learnit lists” now gives 143 entries, it was 88 when I finished on the computer last night (after spending a very interesting couple of hours exploring the web with stumbleup - we’d had traffic from it so I wanted to see what it was about… you install a toolbar and if you click the stumble button it’ll take you to a page that other people with similar interests rated). It’s a nerve racking time, and some mindless yet productive web meandering was just what I needed to slow my brain down for the night.


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Learnit widget submitted to Apple Iphone directory


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55
February 21st, 2008

Warning: strtotime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 107

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 132

I’ve just gone down to the kitchen. My hands are stinging from the cold. The rest of the house is about 2 degrees c at the moment, but it’s worth venturing out of the lounge (where the wood burning stove lives) for a celebratory cup of tea. We’ve just submitted learnit to the Apple Iphone webapps directory. We’ve had some positive confirmation that the learnit widget works on the Iphone (from the only person I know who has one).

So, things are moving. The house is being torn apart by a friend with an angle grinder and I am beginning to be able to talk confidently about consumer units and 3 phase cabling; so the rewiring is actually happening… about a year later than we thought it would. Now we just need to make the learnit widget a success, so we can pay for the new roof & the other more costly eco technologies we want to bring to Nový Mlýn.

So, we’re waiting to hear when Learnit will appear on the Google gadgets directory. Our widget is registered with Orkut & we’ve done what we can to enable learnit to be in the first wave of applications on Orkut. Now I need to put together a press release for mashable.com.

It feels like the learnit project has already got further than my previous start ups. You learn as you go. I’ve learnt that it’s important for me to be working with other people to smooth out the ups and downs. Looking at the types of Web 2.0 project that are attracting investment currently, learnit will fit right in… surely it’ll happen this time …


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Learnit’s first viral marketing campaign


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55
February 18th, 2008

Warning: strtotime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 107

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 132

We have our first commission for Learnit lists. We’ve been asked to produce a version of Learnit with some very industry specific information - very technical and specialist, to be used as a viral marketing campaign. The principle is simple, provide people with something useful and they might like it; they might like it enough to send it on to their friends, or to purchase a more advanced product from you. The bespoke widget will be ready to go live alongside (but separate from) our language product when Orkut & MySpace open for applications at the end of the month. We are waiting for a response from LinkedIn - their applications system is in private beta at present. LinkedIn would obviously be the perfect platform for such industry specific and directly work related content, and it’s great proof of concept for us.


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

First post


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55
February 15th, 2008

Warning: strtotime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 107

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 132

After yesterday’s 6 hour meeting we have a lot to do. Today, I’ve had to reinstall everything on my lap top (again), which has been an unavoidable distraction. So, several hours later…

News - Orkut have contacted us about our submission, so that’s with them & they are reviewing it as we speak (I hope). M fixed a problem with the installation process, which he hadn’t spotted because it’s not necessary on Google gadgets. There are only two other Orkut apps listed at the moment, one is for funny cat pictures and the other a gift list (not working). We have our fingers crossed that learnit lists will go through.

We agreed on the way the company would be divided between the three of us, with a 10% stake going to NU to compensate him for M’s time being taken up, away from the day job. I worked out yesterday that we have already used up the equivalent of £12600, if we were paying M for the work he’s contributing. This better work.


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Web 2.0 advertising strategies


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55
February 14th, 2008

Warning: strtotime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 107

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 132

How is Web 2.0 advertising different from before? So far, advertisers are simply increasing the amount of bandwidth used by their ads, rather than increasing their sophistication . People using advertising intelligently will not believe that Web 2.0 just means more.

I want to get learnit lists out to potential sponsors who can use learnit in the place of their existing web 1.0 style advertising. We need to identify products or services whose target audience matches learnit list users, or who have sympathetic brand values. I was thinking about the HSBC campaign - the world’s local bank, or Mastercard for example. We can then recreate the widget as a banner advert, decked in as much of the sponsoring brand as an advertiser requests, but showing the content of the words an individual user is learning on a specific day, as well as their brand (and ours, of course).

So, who do I talk to? Do I cold call individual marketing departments asking for the person responsible for Web 2.0 advertising? I know the joylessness of cold calling from a couple of media sales jobs (taken to learn how to do it). Perhaps a better approach would be to contact their advertising agencies? Now surely I must know somebody in advertising? I wonder if anyone who took the same Uni course as me, Culture & Communication at Lancaster University, ended up in an ad agency? We have potential contacts with an online advertising agency in the Czech Republic, but I really need to talk to some people in London.

We meet with our business partner for the first time today, I wonder what he’ll be like… if he has any fatal flaws disguised by Internet only communication. Will his spoken English be as good as his written English? Well, we need to use as much Czech as possible to start with.

We’re now exactly two weeks into the project. M has done a remarkable job with the programming; there are some tweaks, but learnit is working better than I would have hoped. Now it’s up to J & I to turn his talent into opportunity.


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

learnit moves


Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55
February 13th, 2008

Warning: strtotime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/link-template.php on line 107

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Last night M got learnit up and running on Google Gadgets. This is great because the Orkut launch is in the last week of February, and seeing as the two systems share the same code, if it works on Google Gadgets, it’ll work on Orkut. Likewise it should be a relatively simple move to put it out as a desktop application.

On Monday I’m meeting with a telecommunications company who have a bespoke, secure VOIP system. They work with companies such as Siemens on a broad range of products, and are very interested in learnit. We would like to set up the text message part of the system with them - where users can choose to have their learnit list sent to them by text message once (or however many times they like) a day. This will create revenue for both of us. I need to find out if they can also organise the sound file to be sent to user’s phones, but this would be a later stage project. Currently users will need to come to our web site to hear sound to go with their list.

The sound on learnit will be available to fully registered users who have agreed to our terms & conditions. In order to do this, we need to know some basic demographics (but not any Data Protection legislated details!) that we will be able to provide to sponsors, such as age, location & profession. I’ve also been thinking about or (copyrighted) 10 second survey methodology - we could splice this into the  widget so that users answer one simple question every day - so they can practice their English, and we can gather interesting & useful information.

I’ve been recording the sound for learnit over the last couple of days. My voice will be fine for the beta version & until we have the revenue available for a professional voice over person. The sound is aimed at those learning English, rather than English speakers learning languages. English pronunciation is without reason, and is what makes our language such a challenge. I have students who have worked on their English for years, but without speaking or listening practice they find it very difficult to understand a native speaker. On the other hand, a couple of students who regularly watch films in English, listen to music or Radio 4, sound practically fluent.


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Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Learnitlists.com - we’re so Web 2.0


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Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

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February 6th, 2008

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The learnit project is shaping up nicely. As if by magic, we have a very Web 2.0 start-up on our hands. What to do, what to do.

With investment we could showcase the product in a broader variety of locations: for example where you’d have had plain old adverts on Web 1.0. One day it would be great to have the same list going out in print media or on displays in various public places. I mean, why shouldn’t we get organised about learning languages?

M is currently fixing my audio files application, so that I can embed a reading of texts. This is really helpful when you’re learning - to be able to see the words written and hear them at the same time. Listening to native speakers massively improves a learner’s pronunciation.

My tasks now fall into the broad category of marketing (M & J are programming & organising online stuff). I have a press release prepared: press-release.pdf which concentrates on the fact that you can learn Klingon with learnit however I need to think about the other angles, like British papers might be interested in us setting up a business from South Bohemia, and Czech papers might be interested in the fact we’re a British couple working with a Moravian guy. We’re meeting up with him for the first time next Thursday (which happens to be Valentines day), after we’ve just about competed the first stage of the project… i.e. taking something from an idea to a working product. So web 2.0!

We need to make a decision about how much to blog about what we’re doing… we don’t want to spell things out for competitors, however it’s good to have stories available, especially when things are moving so quickly.

So, M was talking about a roadmap for the project. The choices we make will be dictated by finances, but we have managed to create a proof of concept paid for entirely by past experience (I calculate learnit has 45 working years invested in it on that basis). We were talking about boo.com last night. What a laugh it must have been to be a tech startup in the 90’s, like ‘yeah, we need at least 2 million in startup capital to cover the cost of the parties’.

Our position is somewhat different. We have a competitive advantage that we’ve moved to a town where the cost of living is a fraction of, say, living in London. We can get by really well on 1/8 of what we would have needed to have the same lifestyle there. Also, being able to demo the product in Czech is an advantage (both because it could help Czech people learn English) but also because there are only about 17 people learning Czech in the world (and we know them) so people will have to register in order to access a more commonly learnt language.

So, once the website is good to go, I need to start finding people to do the beta testing - i.e. use the product and flag up if they have any questions (using the conveniently located feedback box). We will then launch it on Facebook (with it’s 50 million users) and wait patiently until we are permitted to launch it on MySpace (200 million).

We are considering seeking sponsorship from a language teaching provider (or can build bespoke gadgets for MySpace & Facebook on their behalf). I registered with Guardian Languages a few weeks ago (before we had the idea for learnit), I was wondering on how they were planning to promote themselves seeing as The Guardian is a great brand, but not well known by learners of English. Maybe they would be interested in sponsorship when we launch on MySpace. It would be a great advantage to partner with a company with a complimentary offering rather than a competitive one.


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Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Warning: mktime(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 41

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 52

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 54

Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 55

Six days later… www.learnitlists.com


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Warning: date(): It is not safe to rely on the system's timezone settings. You are *required* to use the date.timezone setting or the date_default_timezone_set() function. In case you used any of those methods and you are still getting this warning, you most likely misspelled the timezone identifier. We selected the timezone 'UTC' for now, but please set date.timezone to select your timezone. in /var/www/vhosts/blog.learn10.com/httpdocs/wp-includes/functions.php on line 50